Friday, May 2, 2014

Lifestyle of the Rich and Famous

In today’s society, celebrities use Twitter and Instagram to reach their fans by letting them into their everyday lives, ranging from sharing selfies while on vacation to pictures of their newest puppy.  Social media allows celebrities to reach millions of fans with just clicking a “post” button.  This gives fans instant connection and access to their favorite celebrities with an insider view of their everyday lives personally from them, and not from just seeing photographs of them in magazines.  However, social media has only been popular for approximately ten years.  So what did celebrities do to connect with their fans before the rise of social media?  MTV Cribs.  MTV Cribs is an early representation before social media became popular for celebrities to give an insider look beyond their public lives and deeper into their private lives due to the high pressure of “letting fans in” into their everyday lives.  Have you ever wondered how the rich and famous live?  You’re about to find out.



            “Hi.  My name is ______.  Welcome to my crib.”  These short phrases are how every episode of MTV Cribs begins while they walk outside their front door to “greet” viewers.  Having celebrities “greet” viewers at their front door makes viewers feel like they are guests, going exclusively into homes as if they were personally invited.  No matter what makes these celebrities famous, viewers can always rely on the consistency of the layout for every show.  MTV Cribs aired its first show in 2000.  Although the show has stopped creating new episodes, reruns are still available for viewing periodically on MTV and instant access to watching episodes online.  The show goes coast to coast going inside homes of celebrities, ranging from 50 Cent to Shaquille O’Neal.  Here, they give us an insider view of what a multi-million dollar mansion looks like inside and out.  As celebrities give tours of their homes, viewers get to see their lavish swimming pools, closets filled designer clothes, and expensive vehicles.  And how could I forget the inside of their refrigerators?  The show does not just show off their materialistic lifestyle, but goes as far into what they consume on a daily basis.  American society has reached a new level wanting to know as many details as possible about their favorite celebrities.  People want to know where they vacation, what they do in their spare time, what cars they own, etc.  Because of this, celebrities, then and now, feel pressure to give access of their personal lives to fans, and MTV Cribs was the very beginning to having that connection with them. 

            Now, let me introduce to one of the music industry’s most famous rapper: T-Pain.  In one episode of MTV Cribs, the MTV camera crew goes inside T-Pain’s home in Atlanta, Georgia.  Like every episode, he greets viewers at the front door of his home before beginning his tour of his house.  He introduces the viewers to his wife and daughter, and then proceeds to show off his game room, “man cave,” recording studio, Grammys, expensive vehicles, and backyard swimming pool.  Just to name a few features.  T-Pain shows every detail of his home to viewers to share as much of his private life as possible.  There is not one room nor closet that he does not show to viewers, giving us access that goes beyond what we see in magazines and newspapers of celebrities.  Having T-Pain show off his crib, rather than a MTV host, makes viewers feel as if T-Pain is giving a tour exclusively to individual viewers.  This type of connection makes fans feel like they are their number one fan getting this type of attention from celebrities.  Therefore, celebrities continue to give access to fans because they feel pressured that in order to keep their celebrity status, they need to open up as much of their personal lives to fans.

            But, as MTV Cribs stopped producing new episodes, social media became the next best tool to stay connected with celebrities do to its increase in popularity all over the world.  This ultimately became the next alternative for celebrities to stay in touch with their fans.  Instagram gave celebrities the opportunity to post “selfies” of themselves.  James Franco explains in his article, The Meanings of Selfie, that attention is what drives this power for celebrities to post selfies.  If people are interested in a certain celebrity, there is going to be pressure for that celebrity to gain their fans’ attention by posting selfies to give fans an insider view of their personal life.  MTV Cribs worked in the same way that Instagram does today.  The show goes into celebrities' lives because they know fans want their attention to be tuned into their personal lives.  For instance, as MTV Cribs shows celebrities’ vehicles, Instagram can do the same thing by posting a picture of their newest vehicles to their account while writing a caption about it.  However, with MTV Cribs, fans would have to wait for their favorite celebrities’ shows to air in order to see into their personal life.  But, with Instagram, celebrities can post pictures immediately and do not have to wait for the MTV camera crew to be knocking at their doors.  This is a major change that connects celebrities and fans faster than ever.

            Not only has Instagram increasingly been used, but Twitter can dig a little deeper into celebrities’ lives.  Tweets can be sent out directly from celebrities whether thanking supporters for helping grieve the loss of a loved one or sharing important news such as the birth of a child.  Yes, a picture says a thousand words, but having a 140 count character limit on Twitter can show emotions and personal messages.  Even Instagram pictures can be attached to tweets to capture every media outlet to connect with fans about their everyday lives.  Society has gone so far in wanting attention and connection from celebrities that there are instructions on the Internet on “How to Get a Celebrity to Reply to You on Twitter” and “How to Make a Celebrity Follow You on Twitter.”  It has never been more crucial for celebrities to continue to put out more information about themselves.  MTV Cribs started this revelation of access to celebrities, and social media has only brought this idea to life even more. 

            We have always wanted to be connected with our favorite celebrities, but how we connected with celebrities has changed throughout our society.  MTV Cribs started this revelation of getting to know celebrities from a more personal level rather than just reading about their lives in magazines and television news.  Celebrities feel pressure to let fans into their personal lives as more access to them is readily available whether through shows or social media.  The American society has spun out of control wanting to know every detail about their favorite celebrities, and this idea will never stop because celebrities will continue to feed information through television shows and social media about their personal lives.   



 Works Cited

Considine, Austin. “Celebrity Spats Thrive on Twitter.” The New York Times. The New York Times, 25 Apr. 2012. Web. 29 Apr. 2014.
Franco, James. “The Meanings of the Selfie.” The New York Times. The New York Times, 26 Dec. 2013. Web. 29 Apr. 2014.
“MTV Cribs Gives Peek Into Stars’ Homes.” ABC News. ABC News, 10 Apr. Web. 4 Apr. 2014.

“MTV Cribs (Season 16) Episode 2.” MTV Cribs. July 27, 2008. Television.

Tina Belcher: A Feminist Icon

           The thought of middle school brings about uncomfortable and cringe worthy memories most people prefer to forget about. Between the drastic physical, emotional, and social changes, this period of adolescence is more realistically referred to as, ‘the awkward stage’. Marked by the struggle to fit in with peers while managing to keep your cool when in the presence of a your secret crush, this stage is anything but smooth. Tina, the geeky oldest child of the Belcher Family on Fox’s Bob’s Burgers, is deep into this socially awkward time. Although she is boy crazy and just trying to fit in, Tina is anything but the typical teenage girl. From her unusual hobbies to her over-shared sexual fantasies, her personality and open sexuality are extremely different from the norm at her age. Tina’s character is unique because of the way she embraces her sexuality and feminist ideals, and challenges the normative understandings of girlhood in a post feminist society.
            The animated sitcom, Bob’s Burgers, tells the story of a blue-collar family which consists of parents, Linda and Bob, and their three children, Tina, Gene, and Louise. The entire Belcher family is a pretty awkward and odd, but Tina definitely takes the cake for most unique character. Voiced by male stand up comedian Dan Mintz, Tina’s voice comes off as unemotional, low pitched, and monotone. This attribute helps explain why she contributes so much of the show’s humor, as her voice is anything but that imagined of a young teen girl. Her character can be summed up as quirky, geeky, creative, and very sexually frustrated. She fantasizes about having a boyfriend and spends the majority of her time writing erotic ‘friend fiction’. Tina has a love for horses, gushy romance, and zombies, but her true obsession lies on starring at the butts of her male peers, especially that of her crush, Jimmy Pesto Jr.

            In a society deemed post-feminist, where men and women are considered socially equal, Tina sparks conversation. Although Tina has constant immature sexual fantasies, she also fantasizes about the independent, self-supported women she will one day become. She continually expresses characteristics throughout the series that position her to reject gender norms and act unlike typical middle school girls. The idea of post feminism suggests that the feminist movement was successful enough to warrant it’s own irrelevance. Meaning, women can make the choice to be sexual objects and this is not due to pressure from their male peers (Zimdars, 2014). This idea proposes that there is gender equality, however the normative ideas of girlhood today suggest different, and Tina represents this opposition to this norm.
             From a young age, children are socialized to fit into strict gender expectations. Young girls are brought up to like pink, Disney princesses, shopping, makeup, and other things that entail being a ‘girly girl’. They are taught to be polite and not talk about sexual desires publicly, as these behaviors are only socially appropriate for boys (Pierce, 1990). Playing the role of the girly girl and suppressing sexual desires is what is socially acceptable and preferred by males. Regardless of what post feminism suggest, females (especially young) are typically still the object of the male gaze and less assertive than the normative male (McRobbie, 2007). Tina, on the other hand, embodies a unique outlook and personality towards sexuality that embraces the ideas of feminism. She is open and honest about her body and sexuality, has unexpected and hidden confidence, and believes in herself to become an independent, strong women.
            Tina’s openness and honesty about her sexuality makes her unlike any other character on TV today. Instead of suppressing her wants and being embarrassed by her desires, she embraces them and makes them known. She consistently talks about her body’s changes while simultaneously fantasizing about all of the butts around her. From a quick look, it may seem Tina is just a representation of the typical adolescent discovering their sexuality. When analyzing this in more depth, it becomes apparent that Tina is a representation of the ongoing dialogue about sex-positive feminism and the real life experiences of young girls (Valerie, 2014). In “The Frond Files” (Originally aired March 9, 2014), the principle reprimands Tina because she wrote a story about Zombie football players, who all happened to be in love with her. Tina reacted by saying, “Well I had a dream I was being attacked by zombies who all wanted to make out with me, so I screamed, then made out with them”. She was completely comfortable speaking her mind and channeling her inner desires. Instead of agreeing with the principle, Tina’s parents praised her honesty and attributed it to a completely normal behavior of a teen. The Belcher’s openness and acceptance to Tina’s sexuality is not common for parents of young teens girls, especially their fathers (Vesey, 2012). Their relationship is unique and encourages sexual expression as a means of exploration for their daughter.

            Although she is sometimes quiet spoken, Tina has an inner confidence that can unexpectedly shine through. She knows what she wants and goes after it. In “Two For Tina” (Originally aired March 17, 2013), Tina decides to take control of her own destiny and ask her crush Jimmy Jr. to the school dance. Her parents encourage her to do so and think it’s a great idea. Although Jimmy ends up rejecting Tina, she does not see this as a failure. She realizes that adolescence is a difficult time and does not take this personally, the opposite reaction of most teen girls who would overanalyze all interactions with boys. Time and again Tina takes the initiative with boys, surprising viewers as she comes out of her shy shell. Tina admits, “You gotta kiss a lot of frogs before you find your prince”, eluding to the idea that she is in control of who she falls in love with, and will not wait around for attention from boys.
            Her appearance does not guide her behavior and rarely does the show focus on it. Tina is not conventionally pretty or sexualized. She has big black square glasses, bad posture, limp arms, and wears knee high white socks with long skirts. However, she still gets the attention of boys and has them fighting over her without changing her appearance to conform to hegemonic norms (Zimdars, 2014). Instead of giving in to be the object of the male gaze, she makes males the object of her gaze. TV critic Jon Christian writes, “She is preoccupied with their specific physical attributes, subverting gender expectations (Christian, 2014). This preoccupation is apparent when she often sneaks in lines about butts when it is completely unrelated to the conversation. Tina says things like, “Tell them to push their butts together”, “I had no idea there was so many butts touching in baseball”, and “Just when I think I’m out, his cheeks pull me right back in”. Rather than concentrating on her appearance, she is drawn to boys by their physical assets, playing the opposite gender role.

            Aside from her outward and sometimes uncomfortable sexual demeanor, Tina’s personality is one of kindness, morals, and belief in inner beauty. Because she is in the ‘awkward stage’, she often daydreams about her aspirations to become a grown independent woman. She does this when talking about her alter ego Dina; a restless, hardworking, self-supported, food truck worker (“Food Trucker” Originally aired April 15, 2012). Tina also dressed up as a ‘Mummy Mommy’ in “Full Bars” (Originally aired October 7, 2012) and explained herself as a single mother that is struggling to make ends meet working two jobs.. but she’s making it work. Tina verbally reminds herself that she is a “Strong, smart, sensual women”, and gives the advice to her father, “Dad if you believe you are beautiful, you will be, just as I did” (“Two for Tina”). Even though her life is heavily filled with erotic daydreaming, Tina knows who she is and strives to follow her passions to be independent. When looking past her sexual fantasies, she emerges as a mature girl for her 13 years, whose feminist ideals reject hegemonic masculinity.
            The awkward stage of middle school was once described by Brittany Spears as, ‘Not a girl, not yet a women”, and Tina is stuck right in the middle of it. Even though she can be painfully uncomfortable at times, Tina remains true to herself and does not give into the cultural and societal pressures of middle school. She is an individual that challenges the normative understandings of girlhood in today’s society and represents the social freedom women should have in this ‘post feminist’ age. Although today’s culture is viewed as progressive, young kids are socialized into gender norms that restrict freedom of expression and desires. Girls are continually consumed by image and males initiate relationships. Tina’s character on Bob’s Burgers goes against behaviors of typical girls and sets an example of what positive sexual expression looks like, in the most comedic and exaggerated way possible.  

           
                       


 References 
Christian, J. (2014). Why tina belcher is a folk hero for anxious young people. Retrieved from:
McRobbie, A. (2007). Top girls: young women and the post-feminist sexual contract. Cultural Studies, 21, 718-737. Retrieved from:
Peirce, K. (1990). A feminist theoretical perspective on the socialization of teenage girls through Seventeen magazine. Sex Roles, 23, 491-499. Retrieved from: http://link.springer.com/article/10.1007/BF00289764#page-2
Valerie, L. (2012). Seriously, though: tina belcher is my new best friend. Retrieved from: http://strawberry-toothpaste.com/2012/12/04/seriously-though-tina-belcher-is-my-new-best-friend/
Vesey, A. (2012). “Uhhh…”:negotiating tina belcher’s sexuality. Retrieved from: http://blog.commarts.wisc.edu/2012/08/29/uhhh-negotiating-tina-belchers-sexuality/
Zimdars, M. (2014). Representing women. Personal Collection of M. Zimdars, University of Iowa, Iowa City, Iowa